A Strategic Communications Company

It takes the right tone and tactics to reach your audience with authenticity

Good Yarn Communications can help.

Services

  • Media training and coaching

    Learn how to anticipate questions from journalists, the public and members of a parliamentary committee. Use plain language to make sure everyone understands you.

  • Crisis communications

    Sometimes you can feel a crisis coming. Other times, it’s an unwelcome surprise. Be prepared for anything by developing a crisis communications plan.

  • Podcasting

    People love a good story. Let’s tell them yours! In addition to my own personal podcasts, you can hear me hosting the weekly legal affairs show Verdicts & Voices.

  • Strategic Advice

    Need fresh eyes on a project or problem? Alison gives forthright advice and generates ideas to help turn things around.

Meet Alison

Alison Crawford is a trusted strategist and advisor. Her commitment to clarity and common sense sets her apart in the industry. When crises loom, she and her associates bring composure and solutions.  

A veteran on both sides of the camera, Alison prepares clients for successful interactions with news media, politicians and people at public events. She understands how journalists work, and what they want to know.

Prior to launching Good Yarn, Alison served as senior strategic communication advisor to Canada’s Chief Justice at the Supreme Court of Canada. Before then, she was Director of Communications and Public affairs at the Royal Canadian Mint.

From 1996-2018, Alison was a broadcast journalist for CBC News in New Brunswick, Alberta, Manitoba and Ontario. Her last 12 years of broadcast journalism were as a Senior National Reporter on Parliament Hill.

Alison’s reporting has been recognized with awards from the New York Festivals, Canadian Association of Journalists, Radio Television Digital News Association, Journalists for Human Rights and the Academy for Canadian Film and Television.

Alison is a cheerleader for a free press, institutional transparency, independent judiciary, plain language and accountability. When not working with her clients and associates, she volunteers as an Ottawa Public Library Board Trustee and and advisory board member of the Manor Park Chronicle community newspaper. Otherwise, she is traveling, skiing with her son or knitting with good yarn.